Google to overhaul video sharing website YouTube

Thursday, 07 April 2011, 17:37 IST
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Houston: Google's popular video sharing website YouTube will soon be overhauled and turned into a premium content competitor with organised channels and professionally produced video. YouTube is trying to position itself to better handle the age of Internet-connected televisions, a report said, citing people familiar with the matter. YouTube is reorganising its home page around "channels," or topics, such as sports and arts. The website is working to include about 20 "premium channels" that would showcase five to 10 hours of professionally produced, original programming each week. The changes, which reportedly will cost YouTube about $100 million, should start to be phased in by the end of the year. The YouTube is looking to align itself with the growing trend of Internet-connected television.
Source: PTI